October 6, 2011

tokidoki® Unveils tokidoki® Barbie® Doll and the Limited Edition Collection of Girls and Women's Apparel and Accessories

tokidoki Barbie Doll

World-Renowned tokidoki® Designer Simone Legno Celebrates the Launch of tokidoki Barbie doll at the tokidoki Santa Monica Store on Saturday, October 8th

Los Angeles, CA (October 6, 2011) — tokidoki®, iconic Los Angeles-based lifestyle brand, has partnered with fashion icon; Barbie for the first time to release ‘tokidoki® Barbie’ to the world along with a collection of tokidoki® Barbie apparel and accessories, set to hit stores this month.

Wearing a hot pink mini skirt, leopard leggings, sparkly silvery stilettos and her fave signature tokidoki® tee, branded tote and perfect acrylic bangles, Barbie® strolls fashion-forward streets with Bastardino, the tokidoki cactus dog by her side. Retailing for a suggested retail price of $50.00, tokidoki ®Barbie® will hit stores on October 8th and can also be purchased at www.barbiecollector.com and www.tokidoki.it.

The apparel and accessories collection includes tees, hoodies, totes, hats, jewelry and a limited edition skateboard deck ranging from approximately $30.00 - $250.00 and will be available in-stores and online as well.

“I was happy to design something so very tokidoki® for the Mattel customer and still stay true to who we are, crossing that branded bridge.” states designer Legno.

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October 5, 2011

Hot Off The Barbie® Press No. 33

Get the latest Barbie headlines straight from Barbie Headquarters!

Etiquette 101 

As part of a satellite media tour with Barbie manners expert, Elise McVeigh, the nationally syndicated Daily Buzz featured an interview with Mrs. McVeigh, highlighting tips for parents, Barbie Princess Charm School DVD and dolls.

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October 1, 2011

2011 Holiday Barbie Doll, the Gift That Keeps Giving!

The design team at Barbie® Collector continues a great tradition with the festive and fashion-forward 2011 Holiday Barbie doll! The first holiday doll debuted in 1988 and was an instant hit with collectors worldwide.

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