May 30, 2013

Barbie the Dreamhouse Experience Opens and Headlines Hot Off the Barbie Press

The Dreamhouse opens in Florida, commanding headlines in this latest edition of Hot Off the Barbie Press!

Barbie The Dreamhouse Experience opens Monday at Sawgrass Mills
Ina Cordle, 5/10/13
“The Sunrise mall will be the only place in the United States to feature the first life-sized replica of the Barbie Dreamhouse, with pink elevators, an endless closet, a walk-in "glitterizer" and a dazzling "diamond" ring display…”

Barbie Opens Doors to Her South Florida Home
Miriam Valverde, Chicago Tribune, 5/11/13
“Days of Malibu living are long gone for Barbie. The iconic doll has moved to South Florida and is inviting people to step into her life-size dream house, the first one now open worldwide…”

Guide to Toymaster 2013
Samantha Loveday,, 5/9/13
“Barbie has two new entertainment releases this autumn: Mariposa and the Fairy Princess, and Barbie & Her Sisters in a Pony Tale. A new range expanding Barbie Life in the Dreamhouse will also be introduced….”

Royal Caribbean Launches a Barbie Experience Theme Cruise
eTB Cruise Expert, Travel Blackboard, 5/8/13
“The Barbie theme reportedly extends right down to cabin doors having a special Barbie plaque welcoming Barbie passengers aboard, with inside the bed is strewn with Barbie giveaways, including fluffy blankets, tote bags, dolls and even a Barbie pillow case, according to the UK’s Metro News….”

Plastic Palace: Trulia Lists Barbie’s Dreamhouse for $25 Million
Terri Pous,, 5/15/13
“Before the iconic doll gets a scheduled home upgrade later this year, she must say bye-bye to her longtime mothership. Luckily, as Serbian-born designer Roksanda Ilincic designs a brand-new virtual Dreamhouse for Barbie that will make its debut in the months ahead, Mattel is partnering up with Trulia to “sell” Barbie’s iconic Malibu home for a hefty $25 million price tag….”

Barbie's Dreamhouse Now Life-size Reality in Florida
Scott Stump,, 5/15/13
“Barbie has opened her new dream house to visitors, and it’s not just young girls who are excited about checking it out. The 10,000-square-foot "Barbie The Dreamhouse Experience" building has opened at Sawgrass Mills mall in Sunrise, Fla., beckoning to kids and adult Barbie collectors alike with a giant closet, bedroom, kitchen and more, all covered in Barbie’s signature pink….”

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