December 13, 2012

Hot Off the Barbie Press for December 2012

Cruise ships, construction sets, and cinematic icons! In this installment of Hot Off the Barbie Press, they all have one thing in common, as you’ll see in the stories for this edition, coming straight to you from Barbie headquarters.

Ships Cater to Fans of Barbie, Baseball and Ballroom Dancing
Jay Clarke, Miami Herald, 10/27/12
“Devotees of the world’s most famous doll soon can get their Barbie fix at sea. Royal Caribbean, in partnership with manufacturer Mattel, will offer the Barbie Premium Experience on some ships starting in January…”

More Dads Buy the Toys, So Barbie, and Stores, Get Makeovers
Stephanie Clifford, New York Times, 12/3/12
“Barbies are for girls and construction sets are for boys. Or are they? For the first time in Barbie’s more than 50-year history, Mattel is introducing a Barbie construction set that underscores a huge shift in the marketplace...”

Exclusive: See Barbie’s New Elizabeth Taylor Doll
Jennifer Cress,, 11/21/12
Named after Taylor’s best-selling fragrance, White Diamonds, the Elizabeth Taylor White Diamonds Barbie doll honors the icon in more ways than one: Along with her signature black bob, the doll dons a glam white dress complete with a red satin ribbon to represent the extensive work Taylor did for people living with HIV/AIDS.

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