March 24, 2014

Jennifer Lopez: Star Power!

By Chris Varaste

What exactly makes Jennifer Lopez shine so bright? Star power! That indefinable quality, that mysterious allure, that certain J.Lo ne sais quoi!

In the spotlight, J.Lo is like a force of nature — charismatic, talented and beautiful — but she also possesses an amazing work ethic. Watching her interviews at, it’s clear she’s excited and passionate aboutthe Jennifer Lopez Red Carpet and Jennifer Lopez World Tour® dolls. Her new dolls are perfect examples of her commitment to excellence, wearing brilliant reproductions of fashions that have left audiences spellbound and famous men smitten.

As a collector, I appreciate her active and enthusiastic involvement in the design process, resulting in stunning dolls with a striking likeness to the superstar. Now, they can lend their special sparkle to our collections. I think that level of dedication is the key to her star power — the high-voltage J. Lo glow!

In addition to the fabulous doll series, the multitalentedperformer announced that she has more surprises in store for 2014! She recently debuted a jamming music video titled “Same Girl, which will be featured on her next studio album. The video is self-referential and nostalgic, celebrating her early days as “Jenny from the Block.” Plus, fans can catch her appearances on American Idol, and look forward to her upcoming TV show, the detective drama Shades of Blue. Ms.Lopez also has an alluring fragrance aptly named Glow!

J. Lo’s incandescent star power illuminates all her creative efforts. As a result, her energy is exhilarating and makes everything she does shine that much brighter. Our girl doesn't even need glitter or couture to dazzle — just a genuine drive for perfection! 

Dolls, music, shows, videos and perfume — in the pop culture universe, J.Lo’s star power is a diva-licious version of the Midas touch!

I can’t wait to see what she wears on the red carpet. What are you looking forward to the most?

Chris Varaste started out at ABC-TV, producing segments for the Emmys, Tonys & Grammys. A fascination with fashion and pop culture led to his first published book, Barbie: Face of the American Dream – and an appreciation for all things Barbie! His insights on collectibles/brand success have been published in the New York Times, The Economist, and Spotlight Cinema Networks.

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